Awards & Recognition · Ruston · Lincoln Parish · I-20 · Verified Credentials
Earned,
not advertised.
We do not decorate this page with claims we cannot back up. Everything below is verifiable: accreditation, ratings, factory authorization, certifications, and the building itself. Where real recognition belongs, we have reserved the space until the family confirms it.
What We Can Prove
Verifiable credentials.
Nothing inflated.
Accredited Since December 11, 2006
BBB accreditation held continuously since the year the Ferons bought the store. Check the record yourself.
4.7 Out Of 5 Across 106 Reviews
A 4.7 rating built from 106 verified Carfax reviews of this dealership as of July 2026. Not anonymous, unverifiable stars.
General Motors Franchise Dealer
A General Motors authorized new-vehicle dealer for Chevrolet and GMC. Factory-backed sales, GM Genuine Parts, and warranty service.
Four GM World Class Technicians
World Class Technician is the top certification General Motors awards, earned through eight Master Technician Certifications plus matching ASE credentials. Four of them work in our shop.
Anyone can print a banner that says award-winning. We would rather show you the things you can check for yourself, and earn the rest. The building behind it all opened in 2016, and the family story behind the building is here.
In The Community
Confirmed partnerships.
Twenty years deep.
This section used to sit reserved until the family confirmed the list. It is confirmed. Here is where the Feron name shows up around Lincoln Parish, on paper.
Schools We Support
- Ruston High School
- Louisiana Tech University
- Cedar Creek School
- Grambling State University
Where The Giving Goes
- United Way
- St. Jude Children's Research Hospital
- MedCamps of Louisiana
- Boys and Girls Clubs of North Louisiana
- Local universities and high schools
- Local sports teams
None of it comes with a press release. It comes with living here, sitting in the same bleachers, and writing the check when the call comes.
Reserved For Confirmed Recognition
Real honors go here,
once they are confirmed.
Pending Confirmation
GM Recognition & Awards
Specific General Motors honors, such as Mark of Excellence or Dealer of the Year distinctions, will be listed here with the issuing organization and award year once documented.
Reserved pending Feron family confirmation via the awards worksheet
We publish what we can verify. Nothing else.
Plenty of dealer sites are crowded with vague claims and badges that lead nowhere. We took the opposite approach: every credential on this page links to a source you can check, and anything we cannot yet prove stays clearly marked as pending. That is the same way the Ferons handle a deal. Straight, documented, accountable. Questions about how we do business get straight answers here.
The proof is in the reviews.
Go read them.
Do not take our word for it. Read what verified customers said, then come see the store for yourself in Ruston, easy off I-20 from West Monroe, Grambling, and across Lincoln Parish.